"Pineapple Express" should create box office buzz (Reuters)

LOS ANGELES (Hollywood Reporter) - The prolific Team Apatow returns with "Pineapple Express," a wacky, drug-fueled mash-up of "Midnight Run" and "Harold & Kumar."

Written by the "Superbad" duo of Seth Rogen and Evan Goldberg (with story assist from Judd Apatow) and directed by David Gordon Green ("Snow Angels"), the caper doesnt stint on chronically loopy characters and ridiculously funny situations.

Although pacing is definitely not one of its strong suits -- closing in on an all-too-apparent two hours -- "Pineapple Express" (the title refers to a potent strain of reefer) should pay sweet dividends when it pulls into theaters August 6 via Columbia.

Rogens Dale Denton is a likable loser of a process server who suddenly finds himself on the lam along with his permanently baked drug dealer, Saul Silver (James Franco, in a delightful change of pace), after witnessing a murder by a notorious drug lord (Gary Cole) and a dirty cop (Rosie Perez).

As they all effectively hold their own, along the way they encounter a parade of potential scene-stealers, most notably Danny McBride ("The Foot-Fist Way") as Silvers yellow-bellied, back-stabbing bud Red.

While on the subject of colors, director Green, known for his more serious, character-driven indie fare, proves to be an inspired match for the material, with Rogen and regular writing partner Goldberg again delivering on those colorful phrasings that are definitely not for family consumption.

But its with that action aspect that "Pineapple Express" differs from Apatows previous production output, and though, the words "taut" and "pulse-pounding" would never apply, the giddily over-the-top fight sequences, choreographed by veteran stunt coordinator Gary Hymes, handily compensate for the lag time.

And who better than Huey Lewis and the News to convey the pictures "I Want a New Drug" sentiments, with their stirring rendition of the closing "Pineapple Express" theme song?

Reuters/Hollywood Reporter